Content Marketing Strategy
A battle plan to help you win over the Internet
Everyone’s tired of ads. But no one is tired of great content. I’ll help you create a winning content marketing strategy to:
Let’s build you an epic content marketing strategy!
I’ve worked with hundreds of companies on their content marketing strategies. Each of them had different goals and different expectations.
Content marketing can meet them all — provided your strategy is correct. Without a strategy, your content is just…words. There are plenty of those online already!
With the right strategy, words can become a powerful ROI machine. They can help you with:
Not sure which one can help pad your bottom line better? That’s what I’m here for! I can help you decide if you need one, two, or more of these approaches.
Let’s figure out your number one goal together!
What’s Included in Your Content Strategy
The content strategies I create are 100% customizable and tailor-made to help you meet business goals, not just fill pixels with useless words.
You can mix and match the following deliverables to create the content strategy you need:
The content marketing strategy you will receive is 100% ready to be implemented. You can do so on your own, with your in-house team, or you can get the support of my team of expert writers, coordinated by me. It’s entirely your choice!
Why Work with Me on Your Content Marketing Strategy?
I LOVE this question because it gives me a chance to brag! I know one or two (or a thousand) things about content marketing, as proven by the following:
- I’ve built two digital marketing agencies, Idunn and Copywritech through content marketing and SEO ALONE. Zero paid ads, zero PR efforts. Just
goodexcellent content that people read and act upon. - I’ve worked in content marketing for the past decade (and change). I’ve been here for all the major changes in search engine algorithms and audience preferences.
- Semrush named me one of the top 100 content marketing influencers in the world. Yep, the whole world!
- To date, I’ve worked with over 350 brands. With some, for years — some of my oldest clients date back to my freelancing days, 10 years ago and our relationship is as strong as ever. With others, I’ve had one-off projects.
- SaaS, XaaS, cybersecurity, tech, consumer electronics, HR, global mobility, blockchain, cryptocurrency, financial markets, IoT, networking, telecom, fast-moving consumer goods, cannabis, printing services, and even pet shops and pet services — running two agencies gave me the chance to dive into pretty much every industry out there and learn something from all of them!
- B2B and B2C background.
This is me. Now tell me a bit about you and your business:
Will you be the next success story?
Irina Ghita
- Hello Swizterland
"Adriana is a strategic thinker who always keeps her finger on the pulse of the latest trends. She has a keen eye for detail and is able to quickly identify opportunities and potential problems. Adriana's recommendations have been invaluable to us over the years, and she has played a major role in our success. We are very lucky to have her on our team."
Paul Lomax
CEO - Blue Dog Security
Adriana has been my go-to expert for cybersecurity strategy and content marketing for years. We've worked together for so long because it's hard to find someone who understands technology AND knows how to market it as well. Look no further if you need a strategist for your tech business.
Angie Abratiguin
ASEAN Operations - Cazoomi
"When it comes to the overall strategy for our SaaS business, we rely on Adriana to be our go-to content advisor as she really knows the industry as well as we do, so it is a perfect fit. Working with Adriana over the years to supplement our internal content writers at Cazoomi, we have learned a lot about strategizing and organizing the content we put out to our readers weekly."
Raluca Simion
Product & Marketing Manager - MerchantPro
"Adriana is an insightful marketing strategist with in-depth knowledge of eCommerce and SaaS. Her insights were invaluable to our marketing strategy. I'd recommend her to anyone in the SaaS/eCommerce space who needs to jump start their growth or identify new market opportunities."
Natalie Luneva
Co-Founder, CMO - Outranking
"Adriana is my go to content strategy expert and is where I refer SaaS companies to."
Silvia Konrad
Digital Marketing Manager - Packimpex Ltd.
"Adriana has been a trusted partner for us for more than two years now. She has been helping us implement our content strategy and after all this time we are still very happy and impressed with her work. She is trustworthy, knowledgeable and very fast. I wish all our partners would be like that
Megan Horn
Founder - Megan Horn Digital
"Adriana is whip smart when it comes to content strategy and development. We've worked together for years on content pillars, keywords, blog topics, and blog writing"
Vincent Hartman
Bsc Ec, Marketing - STUDIOHIG
"We have worked with Adriana on various projects now for a number of years and she is the first point of call for both on page and off page content. She will do her own research regarding the subject and more interestingly will query if she suspects that I have made an assumption regarding the actual user intent. She is therefore a valuable partner in helping us to achieve our customer’s marketing communication goals."
Frequently Asked Questions
How is the content marketing strategy delivered?
Depending on what’s included, it can be a PDF, a Google Doc, a Word Doc and/or a spreadsheet (typically included if you also need an editorial calendar). Your content marketing strategy can be delivered in (almost) any format you want, just give me a heads-up.
How much does the content marketing strategy cost?
The price of the content marketing strategy starts at $500 and can go upwards of $2000, depending on the number of content topics you want to be included, the extent of the research, the industry you’re in, and other factors.
Can I get help with writing the content?
Absolutely! I coordinate a fantastic team of SEO writers, content writers, and copywriters for my two agencies, Idunn and Copywitech and they can always help with any type of content.
How long does the delivery of the content marketing strategy take?
You will have your strategy within a minimum of 6 business days. I’ll give you a precise, set-in-stone deadline as soon as we get started!
What if I have issues with the strategy you deliver?
Every strategy I create comes with my full support. I will be here for you to answer any questions you may have, clarify every aspect, and even recommend tools and solutions to help you with implementation.
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